Privacy Policy

Entropyst Privacy Notice

At Entropyst, we are committed to protecting the privacy of our website visitors. This notice explains how we collect, use, and protect personal data when you visit our website.

Who We Are

Entropyst is a UK-based company that operates this website at www.entropyst.co.uk

What Personal Data Do We Collect?

When you visit our website, we may collect the following types of personal data:

  1. Cookies: Our website uses cookies to improve your browsing experience and provide essential functionality. Cookies are small text files that are stored on your device by your web browser. You can control cookie settings through your browser preferences.
  2. Google Analytics: We use Google Analytics to analyze website traffic and understand how visitors interact with our site. This service collects anonymized data, including IP addresses, browser types, and pages visited. Google’s privacy policy applies to this data collection.
  3. Contact Form Data: When you submit a message through our contact form, we collect the following information:
    • Email address
    • First name
    • Last name

How Do We Use Your Personal Data?

We use your personal data for the following purposes:

  1. To provide and improve our website services
  2. To respond to inquiries and messages submitted through our contact form
  3. To analyze website traffic and understand visitor behavior (Google Analytics)

Lawful Basis for Processing

Our lawful basis for processing your personal data is based on:

  1. Legitimate Interest: We use cookies to provide essential functionality and improve your browsing experience.
  2. Consent: You provide consent when submitting a message through our contact form, which allows us to process your email address, first name, and last name.

Data Sharing and Transfers

We may share your personal data with:

  1. Google Analytics (USA) for website traffic analysis
  2. Our hosting provider (EU-based) for website maintenance and security

Data Retention

We retain your personal data for the following periods:

  1. Cookies: Until you delete them or they expire (typically 30 days)
  2. Contact Form Data: For a maximum of 12 months after submission
  3. Google Analytics: As per Google’s data retention policy (typically 26 months)

Your Rights

As a UK-based company, we comply with the General Data Protection Regulation (GDPR) and the e-Privacy Directive. You have the following rights:

  1. Access: Request access to your personal data
  2. Rectification: Correct or update your personal data
  3. Erasure: Request deletion of your personal data
  4. Restriction: Restrict processing of your personal data
  5. Portability: Export your personal data in a machine-readable format
  6. Objection: Object to processing based on legitimate interest

Exercising Your Rights

To exercise your rights, please contact us at [Your Email Address]. We will respond within 30 days.

Changes to This Notice

We reserve the right to update this notice at any time. Changes will be effective immediately upon posting on our website.

By using our website, you acknowledge that you have read and understood this privacy notice.